Last updated: June 11, 2025
Prime Trades Funding ("we," "our," or "us") is a DBA (Doing Business As) of E&R Capital LLC, a business funding brokerage and ISO (Independent Sales Organization). We connect businesses with third-party funding providers and financial institutions. We are not a direct lender. This Privacy Policy describes how we collect, use, and protect information submitted through our website, application forms, and other communications.
We may collect the following types of information when you interact with our website, forms, or representatives:
Information you submit is used to:
By submitting an application or inquiry through our website or directly to our team, you expressly authorize Prime Trades Funding (E&R Capital LLC) to share your business and personal information with third-party lenders, financial institutions, and funding partners solely for the purpose of evaluating your eligibility for business funding products.
We do not sell your personal information to unrelated third parties for marketing purposes unrelated to business funding.
Important — SMS & Mobile Data:
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All categories above exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
How You Opt In
You opt in to receive SMS messages from Prime Trades Funding (E&R Capital LLC) by checking the SMS consent checkbox on our website inquiry form or funding application form. The checkbox is unchecked by default — you must affirmatively check it to provide consent.
What Texts You Will Receive
Once opted in, you may receive SMS messages regarding:
📱 Message frequency varies based on the stage of your application and business needs.
💬 Message and data rates may apply.
🚫 To opt out, reply STOP to any message at any time. You will receive a one-time confirmation and no further messages will be sent.
❓ For assistance, reply HELP or contact us at info@primetradesfund.com.
🔒 Consent is not a condition of purchase or obtaining any funding or services.
No Sharing of SMS Consent Data
SMS consent and opt-in data will not be shared with any third parties or affiliates for marketing or promotional purposes. All categories above exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties. Carriers are not liable for delayed or undelivered messages.
We use commercially reasonable and industry-standard security measures to transmit and store your submitted information, including SSL/TLS encryption protocols. While we take appropriate precautions to safeguard your data, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but are committed to protecting your information.
Our website may use cookies and similar tracking technologies to improve user experience, analyze site traffic, and support marketing efforts. You may disable cookies in your browser settings; however, some features of the site may not function properly as a result. We do not use cookies to collect mobile phone numbers or SMS opt-in data.
You have the right to:
To exercise any of these rights, contact us at info@primetradesfund.com.
To opt out of future phone, email, or SMS communications from Prime Trades Funding, you may:
We will process your opt-out request promptly. Please allow up to 10 business days for all channels to be updated.
By submitting a form on our website or engaging with our team, you agree to be contacted by Prime Trades Funding (E&R Capital LLC) and its funding partners via phone, email, and/or SMS regarding business funding options and your application. Consent is not a condition of obtaining funding or services.
Our website and services are intended for business owners and professionals who are 18 years of age or older. We do not knowingly collect personal information from individuals under 18. If we become aware that we have inadvertently collected such information, we will take steps to delete it promptly.
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. When we make material changes, we will update the "Last updated" date at the top of this page. Your continued use of our website or services after any changes constitutes acceptance of the updated policy.
For privacy-related requests, questions, or to exercise your rights, please contact:
Prime Trades Funding
A DBA of E&R Capital LLC
262 Chapman Rd, STE 240, Newark, DE 19702
Phone: (518) 662-3250
Email: info@primetradesfund.com
Website: www.primetradesfund.com